PORTFOLIO

PORTFOLIO

welcome to my…

I’m a dynamic individual navigating the world of advertising and digital media. My areas of expertise encompass social media, strategy, and branding.

Exploring diverse perspectives is the most significant influence on my work, which I accomplish through travel, research, and experiencing life itself.

Marissa Wilken

creative marketing & strategy

Experience

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Experience ~

Social Media Manager, The Apartment Source April 2025 - Present

  • Managed and grew The Apartment Source’s presence across Instagram, TikTok, YouTube, Facebook, and LinkedIn, increasing follower count and engagement through consistent, branded content

  • Created and executed content strategies tailored to the real estate industry, highlighting listings, agent spotlights, company culture, and market trends

  • Produced original photo, video, and graphic content optimized for each platform, using tools like Canva, CapCut, and Adobe Suite

  • Storyboard and script out new projects to help define and maintain a cohesive brand voice, ensuring authenticity and consistency across all channels

  • Analyzed performance metrics and provided monthly reporting to leadership with recommendations for strategy shifts

Contract Work June 2024 - June 2025

Production Assistant, Tina Knowles - The Matriarch Book Tour

  • Supported day-of event production for book tour stop, assisting with logistics, setup, and on-site coordination

  • Worked closely with event producers, talent teams, and venue staff to ensure smooth transitions, stage management, and timing

  • Assisted with VIP guest coordination, backstage needs, and crowd management to maintain a seamless experience

Creative Marketing Assistant, Milad Media LLC.

  • Designed visually compelling social media content tailored to brand aesthetics and current trends to boost engagement and reach

  • Developed and executed email marketing campaigns with attention to layout, copy, and target audience, resulting in increased open and click-through rates

  • Communicated with a fully remote team and clients executing great project management skills dealing with deadlines and different timezones

Content Creator, Hummingbirds Co.

  • Utilize keywords and strategic content on Instagram to maximize customer reach and engagement, resulting in increased brand visibility and customer loyalty

  • Ability to sign up for different campaigns I see fit for my personal social media accounts and personal brand

  • Identify and develop brand voice, creating social campaigns that resonated with both existing and new customers, driving business growth and partnership opportunities (OLIPOP)

Social Media Specialist, 7x7 Productions

  • Successfully managed social media accounts, including Meta, TikTok, YouTube, and LinkedIn, while utilizing a content calendar to ensure consistent and engaging content

  • Provided detailed monthly social media analytics reports from all major platforms, showcasing growth and engagement metrics.

  • Collaborated with the team to develop and implement effective branding and social media strategies, resulting in increased audience engagement (gained 600+ followers on TikTok)

Marketing Intern & Customer Service Rep, Akira Coffe Co. June. 2023 - July. 2024

  • Assisted the Marketing Director in executing the Affiliate Content Creation Program for Top of the Mornin’ Coffee, including email marketing support and social media engagement strategies

  • Successfully launched new merchandise campaigns for influencer brands such as SMOSH, Bad Friends Podcast, Crooked Media, and Top of the Mornin’—coordinating with warehouse and production teams to align B2B and B2C timelines

  • Provided customer support through Gorgias and Instagram, resolving issues while maintaining each brand’s unique voice and tone

  • Maintained and organized detailed campaign calendars and promotional schedules using Asana to ensure timely launches and team alignment

Multimedia Strategist, Jacht Ad Agency Aug. 2023 - Dec. 2023

  • Storyboarded, produced, and edited multimedia deliverables across video, photo, and graphic formats for diverse clients

  • Managed multiple projects simultaneously while maintaining strong client relationships with the Nebraska Army National Guard, University of Nebraska–Lincoln (UNL), and People’s City Mission

  • Served as Project Manager for the multimedia team—coordinated shoot schedules, led on-set direction, and oversaw the production of final deliverables

  • Recognized with Best Docu-series at the End of the Year Award Show for outstanding storytelling and production quality

Client list

The Apartment Source

The Dandelion Journals

Restivo Jewelers

Barkgata

OLIPOP

Smosh

Bad Friends Podcast

Top of the Mornin’ Coffee

Nebraska Army National Guard

People’s City Mission

University of Nebraska-Lincoln

Education

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Education ~

Bachelor of Journalism, University of Nebraska-Lincoln

Universitat Autònoma de Barcelona

Major: Advertising and Public Relations

Minor: Communications